The Kingdom of Saudi Arabia is set to launch the 'Visit Saudi' campaign to boost tourism in the country. To this end, the oil-rich nation is keen on roping in global superstars and host major sporting events to promote the country in the positive light after having been criticized for human rights abuses by international organisations such as Amnesty International and Human Rights Watch. This could be the reason why Ronaldo has rejected the offer, despite Saudi Arabia's attempt to develop and project itselff as a global sporting hub.

Interestingly, Saudi Arabia has been keen on promoting the sport as well. In 2019, the country hosted the Spanish Super Cup, which saw Real Madrid clinch the title following a victory against Atletico Madrid. Following the conclusion of the competition, the Spanish FA (RFEF) penned down a new three-year deal, worth at €120 million.

Besides, boxer Anthony Joshua staged his world title bout against American international Andy Ruiz Jr the same year. Most recently, Formula One was criticised heavily after it agreed to stage the race for 2021 in Jeddah.  

Cristiano Ronaldo endorsements include Nike, Armani

Cristiano Ronaldo has a massive outreach among the masses and hence endorses several brands. One of the key brands under his ambit includes Nike. He enjoys a lifetime contract with the sporting giants. Other bands include Egyptian Steel, Armani, Tag Heuer, Italia Independent, Herbalife, Clear, PokerStars and Castrol.

Besides, the Portuguese international is among the highest-paid athletes in the world. Celebrity Net Worth pegs the Cristiano Ronaldo net worth at $500 million. He earns a mammoth €54 million ($65.7 million USD) annually with Juventus, having agreed to a four-year deal in 2018, becoming the highest-paid player in Serie A.